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Building Community
Through Radical Transparency
Uplifting and highlighting the voices and experiences of BIPOC researchers and insights professionals in our industry.
Market Research Love | Our Tensions | This Pillar in Action
MORE LOVE
Our IIC Community truly loves what they do.
Here are a few reasons for you to love it too!
I learn something new about my consumer almost every day that surprises me
Company/ Buyer of Insights
In the Us
25 years or more
in the industry
cuando disenamos y realizamos la labor de investigacion, mas aun cuando podemos apreciar que nuestra gestion ha ayudaddo a nuestros patrocinadores y por ende a su mercado
Company/ Buyer of Insights
lozano associates
25 years or more
in the industry
Shining a Light on Our Tensions
As researchers, we get to create human stories and, if we’re lucky, we can bring data to life in beautifully compelling ways.
However, when it comes to navigating the workplace as minorities in research, we are often forced to ignore the ironies of our work; telling the stories of consumers while silencing our own.
Learn more here
Our Tensions
This Pillar in Action
April 13, 2022
Easy Solves, The Wrong Approach To D&I
In this episode of The New Mainstream podcast, Whitney Dunlap Fowler, founder, A Touch of Whit and Insights In Color and Shazia Ginai, CEO, Neuro-Insight and board chair, Colour of Research (CORe), share their experiences in the market research industry, and how intentionality is key to driving diversity.
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